Kush K Drops New Single “Winning” – Power, Loyalty, and Vision

With his latest single “Winning,” the Melbourne-based rapper, producer, and sound engineer Kush K fires off a warning shot aimed at the top tier of Australian hip hop. This isn’t just another hustle anthem. It’s a mission statement.

Clocking in with thunderous bass and ice-cold production, “Winning” finds Kush K in full command of his lane. He rides the beat like he built it himself — which, knowing his engineering chops, he probably did. The flows are crisp, the hooks land hard, and every line drips with unshakable intent. It’s the kind of track that makes you sit up straighter. Confidence isn’t just baked into the bars — it is the bars.

The accompanying video only sharpens the message. We see Kush flanked by his day ones, speeding through Melbourne’s cityscapes in luxury whips, stacking bills, and staring down the lens like it owes him something. This isn’t flash for flash’s sake — it’s a visual metaphor for loyalty, ambition, and self-made power.

Kush K has built more than a music career — he’s built a platform. From founding TheHotBox Studio and his own label Type Shit Records, to a debut album that turned heads (The Revelations, 2024), Kush has carved out his space with skill and strategy. His March collab with JVS, “I Know”, explored introspection. “Winning” flips the coin — it’s louder, faster, and absolutely unapologetic.